Brand guidelines

The Shirty Club are suppliers of T-shirts (or Tee’s) to a select audience throughout the UK. They needed a little help to define their brand, showcasing the quality and affordability of their products.

What was involved?

Our marketing specialist looked at their target audience, the types of messaging they regularly receive and what drives them to work with other organisations. Based on the results, we created a brand that would support, but not dominate over their products. A delicate feat, but one we relished.