Logo

British Forwarding provide product classification, letters of credit, consular work, customs clearance expertise, Sea and Airfreight services, and all aspects of cargo handling for export or import customers trading between Britain and the Commonwealth.

We were requested to create a logo that harked to the commonwealth logo, without infringing on copyright, and that included a visual clue to their modus operandi.

What was involved?

Our designer created a logo with the same number of spokes that represented the commonwealth countries and included the union jack to reference their British location. Some of the spokes were pulled out slightly to represent ships leaving port, or planes taking off. To give an idea of how the logo would look, we created some basic flyers.