Logo

Sol Shack is a gifts and accessories store for beach, outdoor, nature, and sea lovers. If you’re after something special, Sol Shack will help to inspire you.

What was involved?

Natalie wanted a logo that was cheerful and evoked feelings of being at the seaside. Despite ‘sol’ meaning ‘sun’, it was important to her that the logo was more than just a direct representation of the company name (so no bright yellow circles, with a shed)!

Our designer worked with Natalie to create a suite of seaside colours that could be interchanged, depending on the background and material the logo is displayed on. The font used was fluid in appearance and a texture was applied to give the impression of something that had been sea-worn.

www.thesolshack.com

Brand logo Logo Design
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